Medical Tech Outlook Weekly Brief
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Companies recognized by MedTech Outlook have used their published profiles, reprints and recognition across websites, press announcements, sales materials, conferences and other communications. The examples below show how previous MedTech Outlook recipients have publicly incorporated their recognition into their business activities.
Build trust where prospects research you.
Many recipients feature their published profile, award logo or certificate on their website alongside company news and other milestones.
HOW RECIPIENTS PUT IT TO WORKTurn recognition into greater social visibility.
Some organizations adapt elements of their published profile or recognition into LinkedIn banners and company page graphics.
Give your announcement greater impact.
Several recipients have announced their recognition through press releases and company news, incorporating their published profile or award logo into communications shared with clients, prospects and industry audiences.
Welcome visitors with a mark of excellence.
Some organizations display framed copies of their published feature in reception areas, meeting rooms and executive offices where clients and visitors can see them.
Strengthen your story before the proposal begins.
Several organizations include their published profile within proposal documents or capability statements shared with prospective clients.
Give your sales team a stronger opening.
Some recipients include their published profile in sales presentations, executive briefings and customer meetings as an independent overview of their organization.
Put your recognition in every conversation.
Some teams include a small image of their published feature or award logo in employee email signatures.
Stand out where prospects meet you.
Several recipients have incorporated their published profile and award logo into conference booth graphics, giving visitors an opportunity to learn more about their organization while visiting the booth.
Add independent recognition to your marketing.
Printed reprints have often been included with company brochures, capability statements and information packets distributed during events and customer meetings.
Put your published profile one scan away.
Some organizations create QR cards linking directly to their published profile, making it easy to share with prospective clients and partners.
Some recipients use their reprints primarily for business development, while others use them for recruiting, investor relations, conferences, public relations or internal communications. The examples above reflect some of the ways previous recipients have incorporated their recognition into their existing marketing and communications activities.
