Dan Pozner is appointed as the Vice President of Content by Spotlight Sports Group, the owner of Pickswise.
FREMONT, CA : Dan Pozner has been appointed as the Vice President of Content by Spotlight Sports Group, the owner of Pickswise, North America's fastest-growing independent sports betting content. Pozner will be in charge of enhancing and developing Pickswise's leading sports betting content across video, audio, data, and editorial platforms. He's also in charge of building a new team of talent, including guest contributors, video hosts, and sports betting experts.
Pozner moved to Spotlight following a decade with NBC Sports, recently as Director of Gambling Content. Dan played a crucial role in assisting NBC Sports to develop and launch its sports betting abilities through free-to-play games, unique multi-platform content, and the editorial integration of odds on linear television, seizing the growth potential for legalized betting in America.
"The American sports betting market continues to change rapidly, but the one constant is a strong demand for quality content that educates, informs and inspires bettors," said Harry von Behr, managing director of Spotlight Sports Group. "Dan's experience in building betting brands and creating successful content, including podcasts and managing partner bookmaker relationships, is an enormous asset to Pickswise as we continue to grow into one of America's top sports betting sites."
Pozner brings more leading industry expertise to the growing American-based team of Spotlight, including freshly hired sports betting professionals from PointsBet, DraftKings, and Vixio Gambling Compliance.
"The landscape for sports betting content in America is extremely competitive with media companies, experts and influencers all competing for the attention of this growing and engaged audience," said Pozner. "I was immediately drawn to Pickswise's aggressive approach to expansion in the US market through educating and entertaining sports bettors with free, accessible data-driven insights without the need for a paid subscription. Pickswise is the ultimate first-step destination for sports bettors looking to make stronger and more informed bets and I'm looking forward to expanding and innovating Pickswise's growing and trusted content portfolio."